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Sunday, April 10, 2011

The Beatles Live at Shea Stadium

The Shea Stadium concert on August 15 was record breaking and one of the most famous concert events of its era. It set records for attendance and revenue generation. Promoter Sid Bernstein said, "Over 55,000 people saw the Beatles at Shea Stadium. We took $304,000, the greatest gross ever in the history of show business" demonstrating that outdoor concerts on a large scale could be successful and profitable.

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